A large-scale urban complex developed and constructed by BaiXin Group in Guangzhou, this project is located at the intersection of two core commercial districts in North Baiyun, Guangzhou. Within a 5-kilometer radius, it serves over 2 million people and boasts a well-developed transportation network and complete living amenities, making it one of the most commercially valuable urban complexes in North Guangzhou.
Wanlinghui is located at the intersection of Tianhe Road and Tiyu East Road, dominating the central axis of Tianhe in Guangzhou. As a fashion landmark in Guangzhou's CBD, Wanlinghui integrates the operational model of an international trendy mall, bringing a brand-new shopping experience to Guangzhou and allowing shoppers to enjoy the joyful shopping experience as exciting as countless steps.
Grandview Mall, designed as an experiential theme shopping paradise, is currently the largest modern shopping center in China that fully implements the experiential consumption model, integrating retail, leisure, entertainment, tourism, and business. Grandview Mall is the first to introduce the world's advanced experiential economy model and is a shopping center model ranked fifth in the world and first in Asia.
Shanghai Longhua will use the collision and fusion between thousands of years of traditional culture and modern culture as its foundation, taking the past as a starting point to create the future. With a pioneering spirit that dares to be ahead of others to break through traditional business boundaries, it aims to bring a whole new consumption scene and experience to the entire area through a more open and inclusive brand spirit.
Located at the intersection of the main entrance on the south side of the mall at 1882 Jinggao Road, Pudong New District, Shanghai, and the indoor first-floor corridor, this LED serves as the first visual touchpoint connecting external foot traffic with the internal commercial space, functioning both as a guide for navigation, a medium for brand communication, and a means for creating ambiance.
As an important digital visual node within the shopping mall, it serves the functions of information dissemination, atmosphere building, and brand display. The second floor gathers 'slow-consumption' formats such as light meals, coffee, and children's education and training, where customers tend to stay longer, facilitating in-depth engagement with advertising content.
As a key digital media node in the commercial flow, it serves the functions of visual guidance, brand communication, and scene creation. Located next to clusters of dining, lifestyle, and designer retail, it is the visual focal area where customers naturally converge after entering from Exit 3 of the World Expo Museum Station on Metro Line 13 or from the ground entrances.
This LED is usually installed on the atrium façade or suspended structure, positioned in the natural line of sight of customers. It serves both as a guide and an advertisement, focusing on a refined lifestyle and neighborhood social interactions, catering to surrounding high-end residential communities and business office crowds.