LED screens primarily serve high-end brands, especially luxury, finance, and technology brands. They precisely reach high-spending business audiences and are an ideal choice for brands to enhance visibility in the core CBD areas.
Located at the passage that passengers must go through when entering and exiting the station, with a high flow of people passing through the Yintai underground passage, passengers can easily access Yintai and nearby areas such as Jianwai SOHO and Central World Trade, precisely covering the shopping and commuting crowd with strong purchasing power.
As the core business traffic entry point of the Guomao business district, the Tiben LED at Exit C is a prime advertising spot that precisely reaches high-end business audiences, making it suitable for brands in finance, luxury goods, and technology to enhance their visibility.
Through the interplay of light and shadow and scenographic storytelling, the brand becomes a natural part of the commuting ritual. LED advertisements do not rely on strong exposure; instead, they subtly shape consumer perception during fragmented moments. When business professionals have brief interactions with the advertisements while waiting for transportation, the brand evolves from merely being seen to being needed.
The daily passenger flow at Exit C has exceeded 280,000, covering the high-end business and consumer areas around the Guomao Bridge, becoming a golden opportunity for brands to reach high-net-worth customers. The lightbox advertisements are cleverly integrated into the commuting routes, allowing brand messages to grow naturally in the fast-paced environment rather than being forcefully imposed.
As a transfer hub for Line 1 and Line 10, Guomao Station has a daily passenger flow of up to 580,000. Exit C covers over 80% of the passenger flow in the southeast corner of Guomao Bridge, with a daily passenger flow of nearly 282,000, making it not only an essential route for high-end business people but also a key touchpoint for consumption decisions.
Lightbox advertisements attract nearly 300,000 mid-to-high-end business people daily, with a reach rate of over 90%, ensuring that brand information is fully received and accurately targets the high-end consumer group in the Guomao business district, allowing the brand to naturally integrate into consumers' lives during their commute.
Guomao Subway Station is located in the heart of Beijing's Central Business District, precisely reaching mid-to-high-end white-collar workers, business professionals, corporate executives, and international visitors. Most passengers are mid-to-high-end white-collar workers with strong purchasing power and a high receptivity to information.