- Photos
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- Advantages
- Value
- Media Map
| Area：Wuhan | Type：Metro | Frequency：0 |
| Address：Chu River Han Street Station | Format：Light box | Duration：/ |
| Location：B-port brand channel | Min Qty：1 | |
| Size：/ | Min Period：week |
Through the combination of "4 super large light boxes, bilateral wall stickers, escalator wall stickers, and ladder eyebrow stickers", a three-dimensional surround visual matrix is constructed, and a huge continuous picture creates an immersive experience and forms a strong visual impact on passengers.
As a core commercial landmark in Wuhan, Chuhe Han Street gathers a large number of business white-collar workers, tourists and high-end consumers. Exit B is directly connected to the commercial district, and the advertisement can efficiently reach the people with high consumption potential, so as to achieve the accurate matching of the brand image and the target audience.
Relying on the daily stable and large passenger flow of the subway (Chuhe Han Street is the core station of Line 4), advertisements can achieve high-frequency and continuous exposure. Compared with traditional outdoor media, the unit reach cost is lower, and the long-term accumulation of brand equity.
As a necessary route to enter and exit the station, passengers can be in a non-disturbing environment in an average walking time of 3-6 minutes, and the advertising information can be deeply reached. Psychological research has shown that repeated exposures in such enclosed spaces are more likely to form brand memory anchors.
